Dream Grooms: Building a More Professional Future for Grooms and Employers

The equestrian industry depends on trust, experience, and a strong commitment to horse welfare. Finding the right groom for the right position is essential, not only for performance, but also for the long-term well-being of horses and the people caring for them. A new recruitment company, Dream Grooms, is entering this space with a clear and thoughtful approach to professional hiring within the grooming industry.

Dream Grooms is more than a recruitment agency. It aims to be a bridge between skilled equestrian professionals and those who depend on them, including ranches, farms, and private horse owners. The focus is on creating matches that work in practice, with clarity around expectations, responsibilities, and working conditions.

The company was founded by Santiago Peralta and Víctor Sobrevals, two professionals whose combined backgrounds shape the way Dream Grooms operates.

Santiago brings international experience from some of the world’s most prestigious stables. Within Dream Grooms, he leads talent scouting and client selection. His work includes in-depth needs analysis, identifying the right benefits for both parties, and managing the dialogue and negotiations between candidates and employers.

Víctor combines his experience as a professional rider with a legal background. He is responsible for ensuring legal compliance and transparency throughout every step of the hiring process. This includes contracts, regulations, and clear communication, helping both grooms and employers move forward with confidence.

Together, their complementary expertise allows Dream Grooms to approach recruitment with both practical understanding and structural responsibility.

A Thoughtful Approach to Recruitment

Dream Grooms works with a personalized matching process. Employers are encouraged to clearly outline what they are looking for, while grooms are supported in finding positions that align with their experience, goals, and values. Rather than focusing on quick placements, the emphasis is on building relationships that last.

Industry knowledge plays an important role. With a strong understanding of modern equestrian operations and employment standards, Dream Grooms aims to contribute to higher expectations around hiring, communication, and working conditions within the grooming profession.

Safety and responsibility are also key priorities. Candidates are carefully screened, with attention to experience, reliability, and respect for horse welfare. This helps protect horses, grooms, and employers, and supports a more professional and transparent recruitment process.

Supporting a Stronger Grooming Industry

At HorseGrooms, we see professional recruitment as an important step forward for the industry. Founder Dinette Neuteboom shares:

“I love seeing the grooming industry professionalizing. With recruiting companies and job agencies like ShowGrooms International, Yehaww, Horse & Work NL, Equistaff, Instagrooms, and now Dream Grooms, we are slowly but surely moving toward a better future for grooms.”

Dream Grooms also shows a commitment to the wider equestrian community by supporting education, horse welfare initiatives, and efforts that contribute to better standards across the industry.

Looking Ahead

Whether you are an employer searching for the right professional, or a groom looking for your next opportunity, Dream Grooms aims to offer a reliable and professional point of connection. Their approach reflects a broader shift within the equestrian world, toward clearer communication, fairer expectations, and more sustainable working relationships.

As recruitment in the grooming industry continues to evolve, initiatives like Dream Grooms help move the profession forward in a thoughtful and structured way.

Lead Photo courtesy of Monarch Creative