As grooms receive more recognition within equestrian sport, they are increasingly asked to step into the media spotlight. Interviews, whether live or recorded, offer a valuable opportunity to talk about the work grooms do and the importance of horsemanship. With the right preparation, these moments can be positive, confident, and even enjoyable.
On Tuesday, February 3, HorseGrooms will host a MeetUp focused on Media Training for Grooms, led by experienced equestrian journalist Sarah Eakin of Paper Horse Media.
What to Expect
This MeetUp will offer practical guidance to help grooms feel more comfortable and confident when speaking to the media. Topics include:
- How to prepare for interviews and photo opportunities
- How to answer questions clearly and thoughtfully
- How to handle unexpected or challenging questions
- Different interview scenarios grooms may encounter at shows
The goal is not to script answers, but to help grooms understand how to communicate their work, their role, and their knowledge in a clear and professional way. When grooms feel at ease during interviews, the profession is better represented and the experience becomes more positive for everyone involved.
Sarah Eakin of Paper Horse Media
Sarah Eakin brings decades of experience as an equestrian journalist, having written for major equestrian publications worldwide and covered top-level events across disciplines. Through Paper Horse Media, she continues to tell stories from inside the sport, with a strong appreciation for the people behind the scenes.
Event Details
Date: Tuesday, February 3
Time: 6 to 7:30 PM
Location: Corro Store, 11586 Pierson Rd, Wellington, FL
The MeetUp is free and open to everyone. Non-grooms who are able to support the mission are welcome to make a small voluntary donation.
RSVP is required
HorseGrooms Community members can RSVP directly inside the community, where all updates and event details are shared first.
Those who prefer not to join the community can RSVP via this Google Form.
We look forward to welcoming you for an informative and supportive evening focused on helping grooms feel confident when the spotlight turns their way.
HorseGrooms is a platform of resources, education, and support for grooms by grooms. This is an online community, hub of resources, and spotlight of industry highlights born out of love for the horse and love for the sport. But our mission goes beyond simply providing resources and creating content.
Our goal is to create a space to keep horsemanship alive; for grooms to support and educate each other; and to help advance the craft of grooming. HorseGrooms is dedicated to ambitious grooms everywhere.
